Subaru Loves the Earth is Giving Away Free Trees for Greener Communities

April 15th, 2026 by

Arbor day foundation

Every spring, Subaru owners and environmentally conscious drivers have something special to look forward to and this year is no exception. The Subaru Loves the Earth initiative is back, and it’s making an even bigger impact by giving away 65,000 trees nationwide in partnership with the Arbor Day Foundation. This is an opportunity to make a lasting difference right where you live.


What Is the Subaru Loves the Earth Initiative?

Subaru Loves the Earth is part of the larger Subaru Love Promise, the brand’s long-standing commitment to protecting the environment and supporting local communities. Subaru has built a reputation for sustainability, from manufacturing practices to retailer-led community efforts, and this tree distribution program is one of its most impactful initiatives.

This April, nearly 600 Subaru retailers across the country are participating by providing regionally appropriate trees to customers and community members. These saplings have been carefully selected to thrive in local climates, helping ensure long-term environmental benefits.


Why Trees Matter

You don’t have to be an environmental expert to appreciate the value of planting a tree! Trees play a crucial role in improving daily life, especially in local neighborhoods, providing:

  • Cleaner air: Trees absorb pollutants and improve air quality.
  • Cooler surroundings: They provide shade and reduce urban heat.
  • Better stormwater management: Tree roots help reduce flooding and erosion.
  • Enhanced property value: A well-landscaped yard can increase home appeal.

With the U.S. losing approximately 36 million trees each year due to disease, weather, and development, programs like this help restore balance one yard, one street, and one community at a time.


How to Get Your Free Tree

Diehl Subaru of Massillon is participating again this year! Getting your free tree is easy, just follow these steps:

  • Reserve your tree here!
  • Stop by our showroom May 7th to pick up your sapling
  • Receive helpful resources, including care guides and species-specific information.

It’s that easy! Subaru aims to make it as easy as possible for anyone to plant and nurture a tree that can thrive for generations- no experience needed.


A Partnership That’s Making a Difference

Subaru’s collaboration with the Arbor Day Foundation continues to grow stronger each year. The Arbor Day Foundation, a nonprofit with over 50 years of environmental leadership, has helped plant more than 500 million trees worldwide. Together, Subaru and the foundation have created one of the largest corporate tree distribution programs in nonprofit history.

This partnership reflects a shared goal: empowering individuals to take part in environmental stewardship in a meaningful, local way.


More Ways Subaru Supports Sustainability

Beyond the tree giveaway, Subaru is expanding its environmental efforts through additional programs:

  • Subaru Badge of Ownership: Subaru donates funds for every Arbor Day and environmental badge ordered.
  • Subaru Love Encore Program: Returning reusable gift bags results in additional trees being planted.
  • Gifts for Good: Encourages sustainable gifting while supporting reforestation.

These initiatives allow Subaru owners to contribute to sustainability in simple, everyday ways.


Join the Movement

If you’ve been looking for a simple way to give back, this is it. Visit your local Subaru dealership to learn more about reserving your tree and participating in this year’s Subaru Loves the Earth event.

Together, we can grow something meaningful right here at home.

Posted in Blog